SEO for Wix

Wix's built-in SEO tools and what to override.

Overview

Modern Wix has strong built-in SEO (meta, sitemaps, schema, SSR) but defaults still need tuning. SEO success depends on unique content and reviewing each page's settings.

Common SEO issues

  • Leaving default placeholder meta on new pages
  • Heavy Wix app integrations slowing CWV
  • Duplicate archive/index pages

Implementation checklist

  • Customise title and description on every page in Wix SEO settings
  • Review and trim unused Wix apps
  • Enable and verify the auto sitemap in Search Console
  • Add custom structured data where Wix defaults are thin
  • Set canonicals on duplicate or multilingual pages

Schema tip

Use Wix's SEO Patterns to apply schema across page types, and add custom JSON-LD for unique content types.

Internal linking tip

Use Wix's internal linking and menu structure to connect related pages with descriptive anchor text.

Want this tailored to your site? Upload your Google Search Console export and our AI will prioritise these fixes for your actual pages and keywords.

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